Exit-Ed: Stories From Grind to Sale

Kelly Parker turned a side hustle in corporate gifting into a fully bootstrapped business that caught the attention of Urban Stems, a venture-backed floral and gifting company. In this episode, Kelly shares how a simple coffee meeting years before the deal planted the seed for her acquisition, why she chose equity over cash at exit, and what it really feels like to go from being your own boss to joining a corporate team. Now running Launch, Grow, Exit, Kelly advises female founders on how to build businesses that are set up to sell. She gets real about the personal factors that shape exit decisions; the power founders often underestimate in negotiations, and why timing and relationships matter more than most people think.

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